This project consisted on analyzing the DNA of an Haute Couture brand (Gucci) and create a collection based on the DNA blended with a chosen concept. For the theme of the project I chose Pop Art and I got inspired from the talented masters of the Pop Art world Roy Lichtenstein and Andy Warhol. The collection consists of nine croquis separated into four illustrations combining the DNA silhouette of Gucci with prints and color palette of Pop Art. Additionally, the prints were mixed by digital patterns printed in acetate and others hand drawn directly on the illustration.